BLOG: Blog
Bright Light Visits Creative South 2017
April 24, 2017
Creative South is an annual 3-day conference down south in Columbus, GA catered toward creatives ranging from artists, graphic designers, developers, letterers, and more. It had been on our radar for quite some time and we decided this year we…
5 Tips to Stay Within Your Project Budget
August 10, 2016
When tackling a new project, you’re usually conditioned to think things will be straightforward: get project done by deadline and stay within your budget. Simple, right? Not always. More often than not, we run into issues that both lead us to…
Art Installations: Spruce Up Your Workspace
July 19, 2016
Office spaces are slowly, but surely, moving away from the typical boring white walls. These days more companies are heading in the direction of colorful decor that brightens up company moral and makes a statement about one’s business. Companies like Google…
When is it Time for a New Website?
May 12, 2016
Your website is your greatest asset for attaining new business. Especially in this day in age where people walk around with the internet in their pockets, constantly thinking of what businesses they can use for their needs and necessities, having a fully-functioning website…
7 Ways You Should Invest In Your Website
March 9, 2016
In today’s world, consumers expect businesses to have a professional and high functioning website. Sure, you could have a sweet social media presence or a nifty little google search but neither of those things will benefit you in the same…
Event Branding: Pumpkin Rock N Roll
November 9, 2015
Bright Light Media, along with GIGS, Headfirst Summer Camps, and Georgetown Events came together to throw the first annual community event, Pumpkin Rock N Roll in Kensington, MD. Warner Circle Park was transformed into a full-blown Halloween extravaganza, filled with tons of…
Managing Your Brand
October 6, 2015
As stated in our previous blog, an effective brand creates an emotional feeling or attachment, providing a better chance the everyday person will identify, use, and stay loyal to your company/brand. This is the goal. Your finalized logo is only half…
The Branding & Identity Investment
September 8, 2015
A brand is a person’s gut feeling about a product, service or company. You can’t control the process, but you can influence it. – Marty Neuimeier, The Brand Gap A company’s brand, before anything else, is the first thing a…
In Defense of Web Design
August 5, 2015
UX Magazine recently posted an article titled Why Web Design is Dead, which caused quite a bit of an uproar amongst the web designer community. The article in question is a little misleading as it thrives on a headline that boldly…
Custom Photography vs. Stock Photography
July 9, 2015
When it comes to your new website or marketing materials, choosing the right images to visually entice your potential clients can be a little difficult. Do you use stock photography? Do you have a professional photographer shoot photos for you? What…
