BLOG: Branding

Signs Your Business is in Need of Rebranding

June 19, 2019

Succeeding in today’s business landscape requires businesses to have a clearly defined business image and a recognizable brand. If you feel like your brand is starting to look dull or as though your business is not attracting as much attention…

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Maximize Your Company’s Effectiveness on Instagram

June 5, 2019

Looking to expand your brand’s social media? Instagram is a great place to start! Here are six tips on Instagram marketing to help you maximize your company’s effectiveness on Instagram. 1. Showcase Your Personality People are curious as to who…

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5 Reasons Why Your Business Needs A Website

April 3, 2019

More often than not, people are turning to the internet for their consumer needs. It is obvious now more than ever that business that have a website do better than those that don’t.  Here are five reasons your small business…

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Content Marketing Trends of 2019

March 6, 2019

The ability for businesses to remain competitive and profitable within the modern marketplace is a challenge that all businesses are faced with.  In trying to achieve this goal  it is vital that these companies utilize existing tools within the marketing…

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Behind the Scenes: Cushman & Wakefield Washington DC Metropolitan Video Portfolio

January 11, 2016

We teamed up once again with our clients over at DTZ and Cushman & Wakefield, for a property shoot in and around Montgomery County, Maryland. Our purpose for this shoot was to showcase 9 (nine) different property listings available to be…

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Event Branding: Pumpkin Rock N Roll

November 9, 2015

Bright Light Media, along with GIGS, Headfirst Summer Camps, and Georgetown Events came together to throw the first annual community event, Pumpkin Rock N Roll in Kensington, MD. Warner Circle Park was transformed into a full-blown Halloween extravaganza, filled with tons of…

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Managing Your Brand

October 6, 2015

As stated in our previous blog, an effective brand creates an emotional feeling or attachment, providing a better chance the everyday person will identify, use, and stay loyal to your company/brand. This is the goal. Your finalized logo is only half…

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The Branding & Identity Investment

September 8, 2015

A brand is a person’s gut feeling about a product, service or company. You can’t control the process, but you can influence it. – Marty Neuimeier, The Brand Gap A company’s brand, before anything else, is the first thing a…

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Why Your Brand Should Be Utilizing Instagram

June 17, 2015

Instagram, the platform used every day by users to share their stories visually with images, has become a powerful force in social media. With an average of 55 million photos uploaded each day on this vast and fast-growing social network, it’s…

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Broccoli City Festival 2015

May 6, 2015

Photos by Purple PPL Media / The District Insider  The cool kids united in SE DC for Broccoli City Festival 2015! If you weren’t at the Gateway Pavilion last Saturday, you were obviously missing out. Local lifestyle group, Broccoli City’s mission is…

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