We recently teamed up with Keller Williams Capital Properties (KWCP) for a video shoot in honor of their RED Day event. RED Day, which stands for Renew, Energize, and Donate, is an annual event where the KWCP associates take a break from the office and serve worthy organizations and causes in their community.
We visited two locations for our shoot: Woodbridge, VA and Anacostia in South East Washington, DC. Our shoot consisted of interviews with four members of the KWCP team, going in depth about the importance of RED Day and what it means to the company and the communities that surround them. Along with the interviews, we shot the KWCP members at task with assigned service duties at each location. It’s always a great experience to see worthy communities being helped and RED Day was a great example of that.
Branding is the corner stone of any business or entity, whether big or small, and can be very beneficial against competitors if your brand is effective enough. Local lifestyle group, Broccoli City contacted Bright Light Media as they were seeking a new branding strategy for their very popular annual music festival in Washington, DC.
And so it all begins with the branding. We came up with several different concepts for the festival’s logo. We worked with ideas to find the one that would fit their style, their company, and what they represent. Below shows you just a sample of some of the ideas brought to the table before we arrived at the final logo.
We recently launched the Old Takoma Business Association new community website. They were looking to upgrade the site for the city of Takoma Park (Maryland, Washington DC). From upcoming events, to a list of local businesses and available resources, the website is a central hub for all and any needed information pertaining to the community of Takoma Park. We implemented a custom, easy-to-use calendar that allows site users the convenience of submitting upcoming and recurring events, helping to keep the site fresh and up-to-date with content and happenings. In addition, we created an easy navigation for the site, dividing it into five main areas: Explore, Events, Business, and Live, accompanied by tertiary menus under each to add the ease of finding what areas apply to each site visitor.
For community websites, it’s sole purpose is to relay necessary information whether it’s needed or wanted. Now Takoma Park does just that with a clean and easy-to-use web presence that’s easily accessible on any device (desktop, tablet, and mobile).
Site Features
+ Responsive Web Design
+ Custom Event Calendar
+ Custom Event Submissions for Users
+ Custom Featured Event Page
+ Tertiary Dropdown Menus
+ News/Blog Feed
We recently worked with our clients at DTZ on a property shoot for Arlington Tower, in Northern Virginia. The main purpose for this video was to create an efficient edit that showcases their latest property listing, one of the tallest buildings in the DC region, by capturing multiple tenant spaces to be used in various marketing materials for the property. We shot time-lapse footage of several different angles of the building as well as various floors including the lobby, tenant space, and rooftop that uncovers the wonderful views of the DC/MD/VA area from atop the building. Below are behinds the scenes photos from the shoot.
In today’s market, consumers have the mindset of I want it now and I want it fast that it only makes sense that they’d rather watch a 1-3 minute video containing the important information that sums up the ins and outs of your business in a creative, visual manner instead of reading paragraphs of visually-unappealing text. Successful businesses all have videos that market their company, and the longer a business waits to produce one is another day their competitors stay ahead of the game. Customers watch more video. Plain and simple.
Stats to Consider:
78% of people watch at least one video on Youtube
More than 500 years’ worth of Youtube videos are watching daily on Facebook
700 YouTube videos are shared on Twitter every minute
50% of mobile traffic is due to online video
75% of executives watch work-related videos on business-related websites at least weekly
70% of the top 100 search listings on Google are video results
Artist/entrepreneur Emily Wolfson contacted us in hopes of redesigning and developing her company store, Unforgettaballs. Prior to the redesign of the website we were tasked with taking photos of each of the baseballs for use on the website in the store, and also for different pages for advertisement purposes.
Photoshoot Setup
First we created a DIY (do-it-yourself) lightbox to create a nice, clean, product shot for each ball.
Baseball Photoshoot
Using the lightbox, we shot over 70+ products, at different angles and settings.
Hobby Shots
Besides standard product shots, we also set up specific and fitting scenarios to shoot the balls in for advertising on the website.
Looking to start an online store? In need of some good photography for your awesome product? Please, contact us and get the conversation started.
